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A company of women rising up
A company of women rising up







She applied for the programme after working on the press campaign at Deluxe, which has sponsored Rise for the last two years. She was eager to have a formal mentor to help establish her career, she tells IBC365. Stockdale entered the broadcast industry nearly two years ago when she joined Deluxe. Read more: Rising up: Mentoring women in broadcastĭeluxe Entertainment Service Group marketing and communications assistant.“We are all here to do one thing which is deliver content for the appetite.” On supporting women in the industry, Buick says: “There is nothing massively glaring we are butting our heads against at the moment however, the broadcast industry is moving and is driven by technology, innovation and by the consumer. Rise is opening the opportunity to educate participants on the roles and jobs prospects beyond the front of camera roles or writing programmes but the other critical positions that necessary for the overall success of the industry. “Some countries have done a lot better about tackling that balance.”

a company of women rising up

  • Read more: Opening doors for women in broadcast technologyīuick says: “Everybody knows and is supportive of addressing a better gender balance because women are still disproportionally paid less and take on more child care, there are more general social issue here as well as industry problems.
  • The retention of women in the workforce across many business sectors has been disproportion for years, whilst changing this ethos is on the agenda, its groups like Rise which are developing functional solutions. Recalling some six years ago on a flight to the NAB Show she was one of only six women travelling to Las Vegas for the trade show, while the IBC Show hosted “young females wearing not very much.” Pointing to the gender discrepancy, she notes that change is coming and the balance across is the industry is improving.īuick adds: “Rise is a great initiative and superb organisation bringing balance and diversity to the forefront of the industry but there is long way to go, there are not enough women in leadership roles, but it is evolving.”

    a company of women rising up

    “Mentees are getting value as well as the mentors, the networking opportunities are really great and we all benefit from a shared learning experience,” she says. She explains how the programme has helped her support her mentees and guide their career pathways. She brings more than 20 years of broadcast technology experience and not just from a vendor side.

    a company of women rising up

    Mentees are getting value as well as the mentors, the networking opportunities are really great and we all benefit from a shared learning experience.” Anne-Louise Buick, AvidĪvid vice president global field and channel marketing Anne-Louise Buick has been involved with Rise since its inception volunteering as a mentor. The participants come from a variety of backgrounds at various job role levels and stages of their career. The aims were, and continue to be, to help build their confidence, develop their understanding of the industry, to support their career development and enable the women to network with a wide range of contacts from across the sector.’ She adds: “The mentoring programme was designed to support and promote women from across the industry. Rise director Carrie Wootten tells IBC365 ‘The demand for the mentoring programme goes beyond the UK with requests for programme to be launched in Europe and the US, which we are starting to look at’.

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  • Read more: Film and TV critics form equality in media alliance.
  • The participants benefit from three main pillars: monthly informal meetups, industry opportunities and a training programme that aims to support women to strengthen and enhance their career pathways with personal brand management and deliverable action plans. In 2018 there were 17 partners and this year growing demand saw an unprecedented amount of applications with 23 successful mentor and mentee matches already underway in its award-winning six month programme. Since launching, Rise has supported 40 mentor buddy schemes. Rise founder Sadie Groom conducted a survey which found 1,500 manufacturers and service companies had less than 2% women in chief executive roles and only 10% of manufacturers had women on their boards or in senior executive teams. Rise was launched at IBC2017 with the primary mission to help advance the careers of women in non-craft roles working across the broadcast industry.







    A company of women rising up